Toronto / Mexico City Startup Vetelia provides electrical vehicles to get around

Vetelia is dedicated to the design, development, and commercialization of electric vehicles as a convenient, effective mobility solution for companies, institutions and consumers.

Our dream: “To make electric transportation a reality for every consumer”

Who started the company? Do you / team members have tech background?

We are three co founders: Emilio Sosa, Juan Pablo García and Eduardo Fajardo. Our multidisciplinary founder team is our key of success because we believe that great things in business are never done by one person. They’re done by a team of the best people.
Our team is conformed from the designer of the first two electric cars together with Toyota and Johnson Controls to an expert of production lines of the automotive plastic industry and with the head of the production control of Chrysler of Mexico.

How are you being financed?

Sales and venture capital.

What do you think will be / is a big obstacle to overcome?

Definitely the market is very close to combustion / gasoline products and they are still afraid of electric vehicles because of the cost and range of them.

How do you go about finding good developers / IT guys for your company?

We have a special program with universities to develop and hire our human capital.

Who is your biggest competition?

Stromer and Daymak

How are you intending on taking your company to million dollars in revenues? In what markets?

From the time when we started the company we become as one of the largest producers of light electric vehicles in Latin America, leading the Mexican market, experiencing a 200% of growth per year, now we are focus on our expansion to North América.

What is the big lesson you’ve learned (success or failure) with this project.
As an Entrepreneur you are going to be exposed to a lot of “No” as an answer and you need to learn how to manage those “negative” answer and transform it into a positive thing to work harder to achieve “YES” as answers. Like Thomas Alba Edison said: I have not failed. I’ve just found 10,000 ways that won’t work.


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